Finalists – Prix Picto de la Mode 2026 : Adam Amouri

Adam Amouri is a Paris-based fashion and beauty photographer who transitioned from modeling to photography, developing a classic and timeless style. He captures the essence of the human presence within a soft, controlled studio atmosphere, drawing inspiration from masters such as Irving Penn, Patrick Demarchelier, and Richard Avedon.
Based in Paris, he collaborates with brands including Sephora, L’Oréal, Givenchy, and Moët & Chandon. In 2026, he is developing large-format personal series, seeking greater creative freedom.

This series was created to get as close as possible to the essence of timeless fashion photography: simplicity pushed to the point of extreme difficulty. Inspired by the great masters, Adam Amouri explores what drives him most — softness and simplicity in the image — elements that are among the hardest to achieve with such purity.
Each image condenses a sense of enduring grace, where light and minimal compositions challenge the passage of time.

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